Advanced Purchase Marketing

Advantex represents over 1 million affluent customers across Canada who are avid collectors of Aeroplan Miles or other points through a premium CIBC Visa & CIBC Master Card card – predominantly the CIBC Aerogold Visa & Aerogold Visa Infinite card.

Advantex purchases several months of future Transaction Credits on behalf of its customers from selected merchants at a discount, and markets the merchants together with special cardholder incentives through the CIBC Bonus Rewards program. As cardholders make purchases at participating merchants using their eligible CIBC Visa & CIBC Mastercard card, the Transaction Credit balance declines, and Advantex receives the funds.

Benefits to participating merchants include:

  • Secured future sales from our affluent customers
  • Cash in advance
  • Ability to reward customers with Aeroplan Miles and other card-specific awards
  • Multi-media marketing and promotion to build cardholder awareness, drive new and repeat business
  • Business intelligence

To have a sales representative contact you, please click here.